We were invited by our friends at Character Communications to develop a visual identity for BMRC, an organisation that communicates the achievements of Sustainable Forestry Systems in tropical nations.
The printed element of this project , a 24 page brochure, had to be as sustainable as possible. Papers were 100% recycled throughout, and for covers we selected 100% recycled Eco Kraft board from which the logo was die cut to reveal a bright Pantone green. The spine was thread sewn in yellow thread
A key element of the brochure was the development of a series of ‘explainer’ infographics to present the more technical information relating to the project in an accessible, impactful and consistent way
The identity was also applied to social media pages & post templates, PDF publications, and presentations